Author Archive

Biz360 Turns Ten!

Monday, February 22nd, 2010

This fascinating dynamic business we are in moves so fast, it is amazing to think that we have been doing it for 10 years.     It is quite a balancing act to be both solidly grounded in what has proven to work while constantly interating towards start-up-like reinvention.   I believe it is one of the factors that makes this company special.

As part of  the celebration, we thought it would be a good time reflect back before we continue bounding forward — and you are invited to join us.    Maria Ogneva, our social media director has put together series of interviews with long time employees as well one of the Biz360 Founders.   The series includes a retrospective on how media monitoring and measurement has evolved, the impact of social media, how client needs have changed, what has not changed, how Biz360 was started, and even tips for startup entrepreneurs.  You can view the related announcement here and the series below:

Building Technology for Social Media Monitoring, Gavin Das, Technology – 10 years

Lessons from the Entrepreneurial Battlefield, Co-Founder You Mon Tsang – 10 years

What Clients Need in the Age of Social Media “Firehose”, Eric Israel, Sales  – almost 7 years

Marketing in the Web 2.0 World, Tamairah Boleyn, Marketing – almost 6 years

Client Service in a Web 2.0 World, Danielle Sherman, Account Services – 6 years

Client Services in a Social Media Age, Pat Keegan, Global Services – 5 years

Here’s to Ten Years More! Founder speaks at anniversary party…

To find out how Biz360 can power your insights, visit us here, or get started here. Thanks for visiting!

Visit Biz360 Team at Blogwell in San Diego

Friday, February 12th, 2010

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Our new VP of Marketing, Ryan Kuder will be attending the 2/16 San Diego Blogwell next week, along with David Bolhorst,  a long time National Accounts Director.  We are looking forward to hearing  the social media case studies from companies like State Farm Insurance, Starbucks, Turbo Tax, USAA, Clorax, Community Medical Centers among others.  Stop by the Biz360 table to say hello and ask them what makes Biz360 different. 

 

 

Biz360 Offers Clients 5×24 Support!

Wednesday, January 27th, 2010

Biz360 is fortunate to have excellent global clients as partners.   We work with some of the largest companies doing measurement today.  These clients have users in over 20 countries measuring in 16 languages!  These enterprise level clients continue to help our offerings and our market evolve — indeed they keep us on our toes.

The latest offering is round the clock global support.   Clients in any location can submit questions to the recently launched Community Portal at all times during the business week, where trained Biz360 agents review and respond to each request.   The Portal will be staffed to answer questions for users in Asia as they start their day Monday morning, all the way through until Friday happy hour, Pacific time.

There is even more good news.  This level of support is available to all clients -  large or small, global or not.    We are aiming to provide an all around best-in-class service response globally.  Tell us how we do!

Additional details in associated press release.

Biz360 Offers Bi-Weekly demos of Social Media Monitoring & Measuring Platform

Friday, January 22nd, 2010

86% of companies are planning to increase their spending on social media.  However, many marketers and companies are struggling with how to track and measure the effectiveness of their social media efforts.   Join Biz360 to find out what Biz360 Community, our Social Media solution can do to help your business.  Biz360 has been providing media intelligence solutions to major enterprise clients for 10 years.   Now we have expanded the platform so that businesses of all sizes can take advantage of the same features and benefits.

Demonstrations will be available every two weeks, with schedule to be posted in MarketIQ here shortly.  The next one will be Thursday, March 11, 11:00 am PT, and registration is required.    All webinar attendees get a 15-day free trial.

Webcast available on-demand! Determine your Social Media ROI with Jacob Morgan from Chess Media

Friday, December 18th, 2009

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Many people are still requesting this popular event, so we are offering it on-demand! Biz360 is excited to host social media ROI thought leader Jacob Morgan, co-founder of Chess Media Group, for this timely event.  What a great topic with which to leave the old year, and bring in 2010.

86% of companies are planning to increase their spending on social media.  However, many marketers and companies are struggling with how to measure the effectiveness of their social business investments.  Do you know the ROI of your social media activities? Is the return aligning with your company’s business objectives and goals?

If you want to evaluate your ROI and get off to the right start, this webcast is for you.  Listen to this on-demand webcast to learn:

  • What does ROI mean in social media?
  • Types of ROI
  • Examples of social media measurement & tracking to support ROI
  • How to build a solid ROI framework and foundation

All webinar attendees get a 15 day trial of Community Insights from Biz360, the leader in media intelligence for the last ten years.

Happy Holidays!

Event occurred on 12/22/09, but is now available on demand

Registration Required

Biz360 Is Social, Come Join The Conversation

Friday, December 11th, 2009

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If you haven’t noticed, Biz360 is quite social! With 10 years of media monitoring and analysis and many clients, we have relationships all around the social media universe. We would like you to follow along and engage in the conversation.

Social media is about the conversation

The conversation is going on about social media monitoring and analysis and we want to make it as easy as possible to join in. With so many potential sites for a discussion, as Brian Solis pointed out in his Conversation Prism, we want to bring the most relevant sites to you. Biz360 has features on our blog to easily share the stories you read through social sites like Digg, Delicious, StumbleUpon just to name a few. If you enjoy one of the posts you read, we encourage you to share it with others and get a conversation going. Just click on the icon at the bottom of the post and you will be taken to the social media site to share the story.

Furthermore, Biz360 is actively engaged with our fans, clients, partners and prospects on other social platforms. We want to hear from you and  build our relationship with you wherever you hang out online. Please click on the social media site that is right for you and follow us there!

Follow us here…

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Twitter

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Facebook Page

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LinkedIn Group

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Flickr

There is much more to come and this list will continue to grow as we build relationships in more places (think community portal, slideshare, and who knows what else!). And please let us know of places where you would like to see Biz360 – we would love your input! Keep track of Biz360 in our Follow Us tab. We look forward to a conversation with you!

Note: Social media images provided by the folks over at Web Design Ledger

Biz360 is looking for a Social Media Manager

Tuesday, December 8th, 2009

The most important part of this job is that the candidate must demonstrate “social media DNA” and have extensive social media experience. This means that the person is actively participating in a wide variety of social media activities such as Twitter, blogging, community development and management, social bookmarking, commenting, etc. and is well-connected with the broader social media world. The second important part is that the candidate must be able to serve as the social host for Biz360 – the first impression that most people will encounter for Biz360 (personality will be important).     This candidate will be working at Biz360 headquarters,  and should be local to Redwood City, CA.    Applicants should email:  Biz360SMjob@gmail.com.

Responsibilities – the key responsibilities for this position include:

  • Live in the social media world for Biz360 as the ambassador / social host
  • Respond to & engage all inquiries for Biz360 on social sites (Twitter, Facebook, LinkedIn, blogs)
  • Seek out & join conversations about social media monitoring on social sites
  • Delegate to experts in the company on topics fit for their input
  • Experiment with new and alternative ways to leverage social media activities (“marketing R&D”)
  • Monitor trends in social media tools, trends and applications and appropriately apply that knowledge to increasing the use of social media at Biz360
  • Strategize with and educate the management team and others across the company on incorporating relevant social media techniques into the corporate culture and into all of the company’s products and services
  • Measure the impact of social media on the overall marketing efforts

Experience – the ideal candidate will have experience in the following areas:

* Social media tools and techniques
* Marketing (traditional, new media, guerilla and ‘word of mouth’)
* Communities
* Product marketing
* Press and analyst relations
* Business development
* Technology
* Operations
* Sales
* Financial and quantitative analysis
* Project management

Attributes – the key attributes for this position include:

* Social, online and offline
* Engaging in communication
* Creativity
* Willingness to experiment
* Ability to deal with uncertainty
* Ability to contribute individually, and lead, manage or participate in cross-functional teams
* Doggedness and determination
* Ability to synthesize large amounts of data into actionable information
* Excellent writing skills and a willingness to use them
* Excellent verbal communication skills
* Persuasiveness
* Ability to create great working relationships with all levels within the company and across multiple disciplines
* Sense of humor

Please inquire at Biz360SMjob@gmail.com.

Salesforce.com Executive Joins Biz360 to Expand Market Release of Social Media Monitoring Platform

Sunday, November 22nd, 2009

We are happy to welcome Puneet Arora to the Biz360 executive team as chief sales officer. Puneet will focus on further accelerating sales for the company into small and medium size businesses as well as large enterprises.

He comes to Biz360 with 16 years of experience. Most recently from Salesforce.com, the industry leader in CRM, where as vice president of corporate sales he built a team which achieved 30% sales growth annually. “The growth of Social Media in CRM is driving the need for solid and innovative technology solutions, especially in social media monitoring. Biz360 has been in the media monitoring business for 10 years, recently expanding their offerings to small businesses to offer a best-in-class solution. I believe it is positioned perfectly for this opportunity,” said Puneet.

Puneet has extensive experience with SaaS solutions, including managing customer success and customer service programs to serve major enterprise client as well as small businesses. Prior to Salesforce.com, Puneet helped BlueRoads, a channel management SaaS provider, double revenues each year for 3 years. Earlier in his career, Puneet helped pcOrder and Selectica through very successful IPO’s.

“We are excited to add Puneet to our team,” said CEO, Brad Brodigan.  “He has built successful sales teams to develop strong relationships through customer relationship management.  His unique perspective will help our clients gain even more value from their social media programs.  He has a track record of success at Salesforce.com and other SaaS companies. We look forward to applying Puneet’s abilities towards further accelerating the market release of our latest generation social media monitoring and engagement platform (Community Insights) as well as the rest of our global media analysis services.”

Webcast Event: Use Social Media to win in the travel industry

Friday, November 13th, 2009

When: Wenesday November 17
Time: 11 PT, 1:00 CT, 2:00 ET
Registration Required

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Travel and hotel customers have strong opinions about their experiences and their voices can be heard more loudly than ever before in social media. What are they saying about your customer service, loyalty programs, and their experience with you? How can you discover and take advantage of this information?

This webcast will show you how to use social media monitoring and reporting in the travel industry to:

• Find new customers
• Develop your relationships with existing customers
• Promote your business
• Improve your products and services

By using Community Insights to strategically monitor social media about you and your competitors — you can
quickly gain in-depth customer understanding that will give you a competitive edge, and save you time and money in this make-or-break economy.

Join Biz360 CEO Brad Brodigan for a free demo of Community Insights to find out how it can help you can win in the travel services industry.

All webinar participants will receive a 15-day free trial of Community Insights from Biz360, the leader in media intelligence for ten years.

Social Media Best Practice Event: Visit Biz360 at Blogwell

Friday, November 6th, 2009

We think you will enjoy hearing social media success stories from Newell Rubbermaid,  UPS, CocaCola and others.  Learn how the biggest organizations succeed using social media with 8 practical, how-to case studies. You’ll learn  how to get started, how to get past roadblocks, how to improve your social media program, and visit the Biz360 team.  This Blogwell event takes place at the NewellRubbermaid Headquarters in Atlanta on November 10.  Use the code FRIENDSOFBIZ360 to get a discount on your registration!

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